Mercedes Benz History


Mercedes Benz:   For the best selection of Mercedes Benz models in Perth WA see the new and custom models section.

Gottlieb Daimler and Carl Benz were born only 60 miles apart in southern Germany. Daimler was born March 17, 1834. A decade later, on November 25, Carl Benz was born. Although they grew up with little in common, both boys were fascinated by machines from an early age. Because their approach to building cars was quite different, it is doubtful, though, that they met or even knew what the other was doing. In 1886, Carl Benz built a motorized tricycle. His first four-wheeler, the Victoria, was built in 1893. The first production car was the 1894 Benz Velo which participated in the first recorded car race, the Paris-Rouen race. In 1895, Benz built his first truck.

In 1886, Gottlieb Daimler literally built a horseless carriage. In 1888 Daimler made a business deal with William Steinway (of piano fame) to produce Daimler's products in the US. From 1904 until a fire in 1907, Steinway produced Mercedes passenger cars, Daimler's light trucks, and his engines on Long Island. Ironically, history says Daimler, generally considered to be the father of modern automobiles never liked to drive, if, indeed he ever learned to drive. On March 6, 1990, Daimler died, leaving control of his company to his chief engineer Wilhelm Mayback.

By November 22 of that year, Daimler-Motoren-Gesellschat (DMG) had produced a special car for Emil Jellinek. Jellinek named the car after his ten-year-old daughter Mercedes. Lighter and smaller, the new Mercedes had 35 hp and a top speed of 55 mph! The 1903 Parsifil was Benz's answer to Mercedes. A two cylinder vertical engine produced a top speed of 37 mph in this car. Aware of the promotional potential of racing, both Daimler and Benz entered many of them. However, up until 1908, Daimler had overshadowed Benz in racing endeavors. The Mercedes Simplex of 1902, built by DMG, was the first purpose built race car,  much lower than their usual designs, which were similar to horse carriages; that model dominated racing for years. At the 1908 French Grand Prix, Benz took second and third place behind Lautenschlager driving a Mercedes. From that point on, both Benz and Daimler did well in racing. In 1914, just before the beginning of the First World War, the DMG Mercedes 35 hp won the French Grand Prix, which was a blow to the French at that time. Karl Benz's company, Benz & Cie. built the "bird beaked", Blitzen Benz that set land speed records several times, reaching 228.1 km/h in 1909. That record gained that model the reputation of being faster than any other automobile — as well as any train or plane. They constructed many aerodynamically designed race cars.

Social unrest and a falling economy characterized post-war Germany. Little or no fuel for cars and a 15% luxury tax made automobile production increasingly disastrous. This market sent Benz and Cie. seeking a strong partner. The only one the board considered worthy of Benz and Cie was DMG. Thus, in 1919, Karl Jahn, a Benz board member since 1910, approached Daimler-Motoren-Gesellschat about a possible merger. The merger attempt looked promising, then was abandoned in December of 1919. The German economy continued to worsen and with roaring inflation  a new Benz automobile eventually cost 25 million marks. Although nearly 15 million cars were registered in the world in 1923, over 80% of them were registered in the US and over 1/2 were Fords. Benz and Cie. built 1,382 cars in 1923 while DMG only built 1,020. German auto makers were at a low point although racing success for the companies continued. 

In 1924, from sheer economic necessity, Benz and DMG signed an "Agreement of Mutual Interest." Although both companies retained their identities, the agreement was valid until the year 2000. The two companies merged with relative ease on June 28, 1926. A symbol was chosen for the combined products of DMG and Benz. The new insignia was a three-pointed star wreathed with laurel. The word "Mercedes" was at the top and the word "Benz" was at the bottom. The merger did the new company well. Production of Mercedes-Benz rose to 7,918 Mercedes-Benz automobiles in 1927. Also the Mercedes-Benz diesel truck was put into production in 1927.

The first two automobiles to sport the Mercedes-Benz name were the Stuttgart and the Mannheim. Then in 1928 the Mercedes SS was introduced by Mercedes-Benz. This graceful body was made possible by a hood line that barely cleared the engine. Mercedes-Benz launched their biggest and most prestigious car to date in 1930. The 770 Grosser was powered by an 8 cylinder, 7.6 liter engine. A car for the truly wealthy of the world, it was quite an automobile for showing off in a world economy still reeling from the Wall Street Crash of 1929.

By 1931 Alfa Romeo and Bugatti had become serious opponents for Mercedes-Benz on the race track. While the cars of the 1930s produced great racing success for Mercedes-Benz, with the SSK competing at Le Mans and running 2nd in 1931,  Mercedes-Benz retired from racing, the factory continued to support their drivers as semi-privateers. Professor Ferdinand Porsche, head of Mercedes-Benz’s racing car development, responded by reducing the weight of the SSK, known as “White Elephant“ because of its size, overwhelming power and white painting. Over 125 kg were shed after holes were drilled in the frame and every other possible place that was not safety-relevant. As a result, the SSK transformed into the SSKL (Super Sport Kurz Leicht = Super Sport Short Light). With this new racing car, Afred Neubauer (head of the racing department) and his very small crew, undertook their greatest racing adventure ever at the Mille Miglia in 1931.

On the 11th of April, at 3:20 pm: Rudolf Caracciola and his co-driver Wilhelm Sebastian started off with the number 87 against their Italian competitors. They appeared unbeatable from early on. The 1,635 km roadway stretched from Brescia to Bologna, Florenz, and Rom. Then the racers had to cross the Abruzzo region and continued along the Adriatic coast to Ancona, where they turned to headed back to Bologna, Ferrara, Treviso, and finally Brescia.

12th of April, 7:22 am: After 16 hours, 10 minutes and 10 seconds, the victor of the Mille Miglia crossed the finish line. He set an outstanding new track record, averaging101.1 km/h. To make the sensation complete, it was the first time in the history of the Mille Miglia that the championship was won by a non-Italian driver in a car of foreign make: Rudolf Caracciola, the titan of the steering wheel in a Mercedes-Benz SSKL. It was a time when economic depression was plaguing the world. There was little support that Mercedes could have granted to its racing team. The team didn’t even had enough men for all the refuel stops. So the small crew had to take shortcuts so that they could reach the next refuel stop before Caracciola.

Then in the late Thirties Mercedes entered the Golden era of racing. The silver metal bodywork gave rise to the name Silver Arrows when the W25 racer (of Rudolph Caracciola fame) had the white paint removed to lower its weight. W125 (200 mph top speed) won seven out of thirteen races in 1937 followed by the successful W154. In 1939 Mercedes-Benz built a small V8 races specifically to win the Tripoli GP It did win!

Great Photos of Mercedes from the 1930s to 1950s